“Big Blanket Co designs, markets, and sells the ‘biggest, best blankets in the world.’ Founder Bryan Simpson and his team have built a great company rooted in phenomenal products that are supported by an authentic and compelling brand. When combined with the loyal fan base they’ve cultivated, the Big Blanket Co story really resonated with me and my...Read More
This is another in a series of Altacrest Capital articles on relevant topics for consumer brands that sell on eCommerce channels (please see Altacrest Insights). In the fall of 2014 (centuries ago in eCommerce terms), my then-business partner and I were hustling to find selling channels for our high quality price point minibikes and go karts. ...Read More
Through sweat, tears, hard work, and perseverance, you’ve built a great small business. It’s continuing to prosper but the next level of growth will bring new challenges. Is it time for a partner? Is it time to take some “chips off the table” and sell all or a significant portion of your business? The decision...Read More
Traditional retail continues to face meaningful headwinds due to the consumer shift towards eCommerce. Small and emerging brands are required to navigate which sales channels they utilize (eCommerce, wholesale, retail) in order to optimize growth potential and profitability, while managing the risks inherent with different channels. Specifically, the rise of Amazon has provided an enormous...Read More
You spent hundreds of hours determining which products to develop. You followed that up with the painstaking process of getting your products to market so that your customers could love them as much as you do. After years of hard work, blood, sweat and tears you’re ready to sell the business. The buyer tells you...Read More
A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls like mine. I am so happy, my dear friend, so absorbed in...Read More