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“Big Blanket Co designs, markets, and sells the ‘biggest, best blankets in the world.’ Founder Bryan Simpson and his team have built a great company rooted in phenomenal products that are supported by an authentic and compelling brand. When combined with the loyal fan base they’ve cultivated, the Big Blanket Co story really resonated with me and my...
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This is another in a series of Altacrest Capital articles on relevant topics for consumer brands that sell on eCommerce channels (please see Altacrest Insights). In the fall of 2014 (centuries ago in eCommerce terms), my then-business partner and I were hustling to find selling channels for our high quality price point minibikes and go karts.  ...
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Private Equity Sponsor Altacrest Capital Invests in eCommerce Brands, Provides an Alternative to Venture Capital Investments May 9, 2019 – In November 2018, the founder of Austin-based Barton Watch Bands (please see bartonwatchbands.com), the leading online provider of interchangeable watch bands for traditional and smartwatches, sold a controlling ownership interest to Altacrest Capital LLC, a Dallas-based...
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